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Browsing Your Site

A walkthrough of what your customers see when they visit your Batch52 site — from the homepage to product pages and the shopping cart.

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A walkthrough of what your customers see when they visit your Batch52 site — from the homepage to product pages and the shopping cart.

Overview

Your Batch52 site is the online home of your bakery. When customers visit, they'll find your products, learn about your business, and place orders — all without needing to download an app or create an account. Here's what the experience looks like from their side.

Your Homepage

When someone visits your site, the first thing they see is your homepage. It's designed to feel welcoming and make it easy for customers to find what they're looking for.

Homepage showing your bakery name, logo, tagline, navigation, and hero image

Here's what your homepage includes, from top to bottom:

  • Rewards line — If you run a rewards program, a short line at the top tells customers what they can earn.
  • Your bakery name and logo — Displayed prominently at the top, along with your tagline.
  • Navigation menu — Links to Products (with a dropdown for Featured and All Products), About, and Contact. If you've enabled a Links page, that appears here too.
  • Hero section — A large banner image with your headline and a short description of what you offer.
  • Our Products — A grid of your products showing photos, descriptions, prices, and an Add to Cart button (or Contact for Info for inquiry-only products), with a View All Products button underneath.
  • Email signup — If you've turned on Email Capture, a signup card with your headline, a short line, an email field, and a button sits right below the products.
  • What people are saying — Your customer reviews, with links to see them all or leave a review (once you have reviews to show).
  • How It Works — Three simple steps that explain your ordering process to new customers.
  • Our Baking Philosophy — Your "About" section with your story and a photo.
  • Where to Find Us — Your pickup location and hours (once you've set them up).
  • Get in Touch — A contact form where customers can send you a message directly.
  • Footer — Links to your Terms of Service and Privacy Policy.

Pinned to the bottom of the screen on every page, there may also be a slim bar: your active announcement, or (when no announcement is live and Email Capture is on) an email signup bar. Both are covered in the Announcements and Email Signup sections below.

How It Works, About section, contact form, and footer

Browsing Products

Customers can browse your products in a few ways:

From the Navigation Menu

Clicking Products in the nav bar opens a dropdown with two options:

  • Featured — Scrolls to the featured products section on the homepage.
  • All Products — Goes to a dedicated page showing every product you offer.

Products dropdown menu showing Featured and All Products options

The All Products Page

This page displays all your products in a grid. Each product card shows the photo, name, description, price, and a button to either Add to Cart or Contact for Info.

All Products page with product grid

Customers can click on any product name or image to see more details.

Product Detail Pages

Each product has its own page with a larger photo, the full description, the price, any options you've set up (like toppings), and an Add to Cart button. There's also a Back to Products link at the top to return to the full list.

Product detail page showing a large photo, name, price, topping options, and Add to Cart button

The Shopping Cart

Once a customer adds something, a floating cart button appears in the bottom-right corner of every page, showing how many items are in the cart. When they tap it, the cart drawer slides open from the right side.

Shopping cart drawer showing items, quantities, subtotal, and checkout form

Inside the cart, customers can:

  • See their items — Each item shows the product photo, name, unit price, and line total.
  • Adjust quantities — Use the + and - buttons to change how many they want.
  • Remove items — Tap the red Remove button to take something out of the cart.
  • View the subtotal — The total updates automatically as they add or remove items.

Below the cart items, there's a Your Information section where customers fill in their details to place the order:

  • Name (required)
  • Email (required)
  • Phone (required) — if you send text updates, there's also a checkbox where customers agree to receive order-related texts
  • Pickup date or window — shown if you've turned on date selection in your checkout settings
  • Newsletter checkbox — Checked by default, lets customers opt in to your email updates

Once they're ready, they tap Submit Order to place their order.

Announcements

If you have an active announcement with Website Banner turned on, customers see it as a slim bar pinned to the bottom of every page of your site. Collapsed, the bar is a single row showing an icon and your headline, with a small up-arrow at the right.

The first time a visitor scrolls your site, the announcement opens on its own. It only does this once per visitor. After that, customers can reopen it any time by tapping the bar.

When it opens, customers see the full announcement, titled with your bakery name followed by "Updates", with your headline and the message you wrote:

  • On phones, it slides up from the bottom as a sheet.
  • On desktop, a centered panel grows up out of a tab on the bottom edge of the screen.

While it's open, your link button (like Order Now) sits in the bottom row beside the headline, so it's always within reach.

Customers can close it by dragging it down, tapping outside it, tapping the X, or pressing Escape. It collapses back to the bar for the rest of their visit. To set one up, see Create and Manage Announcements.

Email Signup

If you've turned on Email Capture, customers can join your email list in two places:

  • A signup card on your homepage — It sits right below your products and shows your headline, a short line, an email field, and a signup button with "Unsubscribe anytime." underneath.
  • A bar at the bottom of the screen — Whenever no announcement is live, the bottom bar shows your email signup headline and line instead. After a visitor's first scroll, the email field and button slide up above the bar. This happens once per browsing session; the bar then stays collapsed, and tapping it opens the field again.

Signup card on the homepage, below the product grid

Storefront with the collapsed email signup bar along the bottom of the screen

Tapping the X on the open bar hides it for the rest of that browsing session. Once a customer subscribes, from either place, the bar stays hidden for good on that device. To turn this on and write your own headline and button text, see Email Capture.

Contact Form

Customers can reach you through the Get in Touch section at the bottom of your homepage. They fill in their name, email, and a message, then tap Send Message. You'll receive a notification, and they may get an auto-reply depending on your settings.

Tips

  • Your homepage sections are controlled by your site settings in the admin — you can customize the hero text, about section, and more from the Website Editor.
  • Products marked as Featured in the admin will appear in the homepage products grid.
  • The Contact for Info button appears on products where you've chosen that option instead of Add to Cart — great for custom orders or items that need a conversation first.
  • Customers don't need to create an account to browse or place an order.